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Australian online auction upstart takes on eBay
An exciting new online auction website , 2Bid.com.au is taking on the global might of eBay in a bid to keep a slice of the auction action in Australia. The site offers all the powerful features of a major online auction website with two...

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You may have heard about ebay and other online auctions. You may have participated in some of the biddings. But before you do the next bidding for a product or service, here are some few important online auctions secrets to help you: ...

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10 Ways To Boost Your eBay Business To PowerSeller Status
By  Mark Kenny
Added on 10/07/2006
Going once! Going twice! Sold! Sound familiar? It’s the sound of a traditional live auction but, thanks to the technology of today, you can buy and sell 24 hours a day, 7 days a week. Many people have chosen eBay as a work-at-home career and many are quite successful at it. Gone are the days of ha...

10 Top Tips To Successfull Dropshipping
By  Mark Kenny
Added on 10/07/2006
Many entrepreneurs have found success in the dropshipping industry. For those who aren’t familiar, dropshipping is a business term used for a situation where a seller sets a retail price for an item, collects the payment, sends the wholesale cost to a dropshipper and the item ships directly from t...

Top eBay Business Secrets Revealed
By  Jason James
Added on 28/11/2005
Ten million-let me say that number again-over ten million people visited the Ebay website last month. With everything from online auctions to drop shipping opportunities, the Ebay business website has something for everyone. If you are thinking about joining in on the hysteria and trying to make you...

10 Tips For Selling Successfully On eBay
By  Mark Kenny
Added on 04/10/2005
Many people have chosen a work-at-home career and, thanks to today’s technology, it’s easier than ever. One such opportunity for entrepreneurs is available at internet auction site, eBay. The concept seems simple enough, but having an edge over the competition is always a good idea. For those...

Mistakes To Avoid In Your eBay Auctions
By  Evelyn Lim
Added on 28/07/2005
Online auctions continue to grow in popularity as an easy and efficient way to make money on everything from unwanted household items to rare and expensive collectables and even to bulky items like cars.

Log on to eBay and you will see countless auctions on any item you can imagine. As eBay auc...


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Use Online Auctions to Promote Your Business!

When they first appeared on the scene, online auctions were used
mainly by people looking to get rid of old heirlooms or
collectors in niche markets (stuffed collectibles, etc.). Now,
it seems like everyone is participating in online auctions.
People are also beginning to realize that auctions can be a great
way to promote a business and test products.

I have to admit it -- I'm an eBay junkie. I'm probably on their
site at least 4 or 5 times a week, looking for items to add to my
various collections, and the more I visit, the more I'm seeing
businesses using online auctions in creative ways.

For instance, there are many people who have started to make
their living solely through online auctions. However, if you
don't want to become one of these "full-timers," you can still
use online auctions to help you with your business. Here are a
couple of thoughts on ways to do that:

* Use auctions to gauge new products. If you are considering
adding a new product to your business, auctions are a great way
to see what kind of demand there might be for it. Do an
experiment -- put one of the products up for auction and see how
many people bid on it (you might even be able to track how many
people look at the auction without making a bid.) If you have
good response from the auction, it can be a good indication that
you should add the product to your inventory.

* Use auctions to determine prices. One question that I get a lot
from clients is, "How much


should I charge for so-and-so?" If
you have this kind of question, auctions can be a great way to
gauge prices. Put your item on auction and see how much people
are willing to bid on it. Don't just look at the high bid --
remember that there are some "insane bidders" out there --
rather, look at the maximum bids from all bidders to get an idea
of what customers are willing to pay for your product.

* Link your auction to your business. Now, before I go any
further, I have to warn you to read your auction service's
policies CAREFULLY -- many services will not allow you to put a
direct link to your web site in your auction description.

Even if you can't put a link directly in your auction, you might
still be able to promote your business. For instance, many
services will have an "about me" page where you can put a link to
your business. Also, there is nothing keeping you from linking
the sites in the other direction -- putting a link to your
auctions on your web site, for instance.

One of the things that has always impressed me about the so-
called "net gurus" is their ability to be creative in their
advertising and promotion efforts. Online auctions seem to be a
great candidate for that type of creativity.

About the Author

Ron Sathoff is a noted speaker and manager of DrNunley's
http://InternetWriters.com He provides copy-writing, marketing,
Internet promotion, and help for business speakers. Reach him at
ron@drnunley.com or 801-328-9006.